Field Marketing Manager
North America | Seattle Preferred, Remote Considered | Full-Time
TalentReach is hiring on behalf of a fast-growing technology company seeking a hands-on Field Marketing Manager to lead regional events and field marketing programs across the United States and Canada.
This is an individual contributor role for someone who enjoys owning the details, being onsite, working directly with customers and Sales, and managing multiple events from initial planning through post-event follow-up.
Summary
The Field Marketing Manager will own the end-to-end execution of 30+ regional events and field campaigns annually, with a focus on generating leads, supporting sales pipeline growth, and creating strong customer experiences.
You'll manage everything from event strategy, messaging, vendors, logistics, and shipping to onsite execution, lead capture, and post-event follow-up. This role requires someone who can operate independently, anticipate problems before they happen, and stay organized while managing a busy event calendar.
What You'll Do
What You'll Bring
Required Qualifications
Preferred Qualifications
Location & Travel
Seattle-area candidates are preferred. Remote candidates located near a major airport may also be considered.
Remote employees should expect occasional travel to Seattle but will not have a regular weekly onsite requirement.
This position requires approximately 40% travel throughout North America and will personally lead multiple customer-facing events throughout the year.
TalentReach is committed to creating an inclusive workplace where everyone has the opportunity to succeed. We celebrate diversity and are proud to be an equal opportunity employer. Employment decisions are made without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other legally protected status.
North America | Seattle Preferred, Remote Considered | Full-Time
TalentReach is hiring on behalf of a fast-growing technology company seeking a hands-on Field Marketing Manager to lead regional events and field marketing programs across the United States and Canada.
This is an individual contributor role for someone who enjoys owning the details, being onsite, working directly with customers and Sales, and managing multiple events from initial planning through post-event follow-up.
Summary
The Field Marketing Manager will own the end-to-end execution of 30+ regional events and field campaigns annually, with a focus on generating leads, supporting sales pipeline growth, and creating strong customer experiences.
You'll manage everything from event strategy, messaging, vendors, logistics, and shipping to onsite execution, lead capture, and post-event follow-up. This role requires someone who can operate independently, anticipate problems before they happen, and stay organized while managing a busy event calendar.
What You'll Do
- Plan and execute 30+ regional events and field marketing campaigns annually across the U.S. and Canada
- Own event timelines, strategy, messaging, logistics, vendors, invoicing, shipments, and onsite execution
- Represent the company onsite and ensure events run smoothly from setup through breakdown
- Direct onsite event staff and coordinate responsibilities during events
- Engage directly with customers and prospects at industry and regional events
- Manage complex event logistics involving booths, trailers, demonstration units, equipment transportation, venue access, inventory, and setup
- Coordinate vendors, venues, transportation providers, and other external partners
- Develop effective lead-capture processes for events and field campaigns
- Partner closely with Sales to ensure timely lead follow-up and measure pipeline impact
- Build targeted field marketing plans for priority regions, strategic accounts, and specific market segments
- Manage event and field marketing assets, materials, inventory, and equipment
- Identify opportunities to capture customer testimonials, quotes, success stories, and co-marketing content
- Anticipate logistical challenges and proactively develop solutions
- Manage multiple events and campaigns simultaneously while maintaining strong attention to detail
- Track results and identify opportunities to improve event performance and operational efficiency
What You'll Bring
Required Qualifications
- 3+ years of B2B field marketing, event marketing, experiential marketing, or related experience
- Demonstrated experience owning events from initial planning through onsite execution and post-event follow-up
- Strong project management and organizational skills
- Ability to manage multiple events, deadlines, vendors, and stakeholders simultaneously
- Hands-on experience coordinating event logistics
- Experience developing and managing lead-capture and Sales follow-up processes
- Comfortable working directly with customers and prospects
- Ability to independently lead onsite teams and coordinate vendors
- Strong problem-solving skills and ability to respond quickly when plans change
- Proactive approach to identifying risks and resolving logistical challenges
- Ability to work independently within a distributed team
- Willingness and ability to travel approximately 40% of the time
- Ability to lift and transport up to 40 pounds of event materials and equipment
Preferred Qualifications
- Experience supporting a physical product or equipment-based business
- Experience within agriculture, agricultural technology, robotics, industrial technology, manufacturing, or a related industry
- Experience coordinating events involving large demonstration equipment, trailers, or complex transportation requirements
- Experience building regional or account-based field marketing programs
- Experience measuring event-generated leads, pipeline, and marketing ROI
Location & Travel
Seattle-area candidates are preferred. Remote candidates located near a major airport may also be considered.
Remote employees should expect occasional travel to Seattle but will not have a regular weekly onsite requirement.
This position requires approximately 40% travel throughout North America and will personally lead multiple customer-facing events throughout the year.
TalentReach is committed to creating an inclusive workplace where everyone has the opportunity to succeed. We celebrate diversity and are proud to be an equal opportunity employer. Employment decisions are made without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, age, disability, veteran status, or any other legally protected status.